The Frozen Middle - Learnings from Strategy to Execution

Bankwest is undertaking an Enterprise wide Transformation to be agile & responsive, customer obsessed and digitally empowered.

In undertaking the transformation program we initially broke many of the rules we espoused - we created the strategy in secret, designed a high level operating model with an external agency and a small number to internal employees over an extended period of time and expected leadership buy-in when we revealed our "Ta-Da" moment!

Quickly positioning the Bankwest journey, we'll laser focus into our A-Ha moment and how we quickly changed our approach - creating a leader "immersion event", the need to create psychological safety, generating ownership through co-design and how this created buy-in and accelerated pace of change.