How Agility is helping the worlds most vulnerable children
Business Agility Australia 2019
Jordana will share her experience over the last two years of introducing and embedding Agile in the Marketing Department at World Vision, Australia’s largest international aid organisation. She’ll provide insights into how her team has broken new ground in adapting Agile principles and tools for a not-for-profit environment, where the business goal is transformation in the lives of the world’s most vulnerable children. She’ll also delve into the unique challenges of applying Agile in the Marketing space and across a department comprising a broad sweep of functional disciplines, from Product, Brand, Creative and Social through to Campaign Management, Marketing Automation and Data & Analytics. You’ll hear what Jordana has learned along the way – evolving from the chaos of competing priorities, resource bottlenecks, and everyone starting everything but completing very little, to a place where continual improvements to shared working rhythms and rituals are starting to deliver real results.