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Make Impacts, Not Software

YOW! 2014 Brisbane

Software is everywhere today, and countless software products and projects die a slow death without ever making any impact. Today’s planning and roadmap techniques expect the world to stand still while we deliver, and set products and projects up for failure from the very start. Even when they have good strategic plans, many organisations fail to communicate them and align everyone involved in delivery. The result is a tremendous amount of time and money wasted due to wrong assumptions, lack of focus, poor communication of objectives, lack of understanding and misalignment with overall goals. There has to be a better way to deliver! Gojko presents a possible solution, impact mapping, an innovative strategic planning method that can help you make an impact with software.

Gojko Adzic

Partner

Neuri Consulting LLP

United Kingdom

Gojko Adzic is a strategic software delivery consultant who works with ambitious teams to align software delivery with business goals, and improve the quality of their software products and processes. Gojko specialises in are agile and lean quality improvement, in particular impact mapping, agile testing, specification by example and behaviour driven development.

Gojko’s book Specification by Example won the Jolt Award for the best book of 2012. In 2011, he was voted by peers as the most influential agile testing professional, and his blog won the UK Agile Award for the best online publication in 2010.

Gojko is a frequent keynote speaker at leading software development conferences, and one of the authors of MindMup.